Buying intent signals or “triggers” are indicators that a potential customer is interested in purchasing your product or service. But how do you find these signals and use them to your advantage in your Sales outreach strategy That’s where social listening comes in. Why are buying intent signals key for Sales Outreach ? There are different levels […]
Le A-Z des termes de Social Listening
Social listening is the process of monitoring and analyzing online conversations about your brand, products, competitors, industry, and customers.It helps you understand what people are saying about your business, how they feel about it, and what their buying intent and expectations are.This process can help you identify new opportunities, generate leads, improve customer satisfaction, and […]
What’s the best time to post on linkedin?
LinkedIn has become an essential platform for both professional networking and content marketing. With over 1 Billion users, it provides unparalleled access to your target audience.However, not every posting is equal. Research shows the time of day and day of the week you publish directly correlates to higher engagement. That’s why it is important to […]
Can social listening help to find leads ?
Lead generation has become increasingly difficult. Traditional techniques such as cold calling and mass emailing are losing their impact as consumers grow more selective, and providers become more severe.Outreach experts and Lead Generation agencies look for innovative ways to stay ahead and find qualified leads. Social listening is a new strategy that is gaining significant […]
Identify buying intent leads on LinkedIn
LinkedIn offers many sales opportunities waiting to be discovered. As a sales leader or CEO, you know the value of quality leads – but how do you track those most ready to make a purchase? We’ll share how you can Identify buying intent leads on LinkedIn. Why Focus on LinkedIn? With over 1 billion users, […]
Social Listening and Content Creation: Succeeding with buska
Imagine a world where you’re always at the cutting edge, one step ahead of emerging trends and hot topics in your field. For content creators, whether they’re making TikTok videos or YouTube videos, this isn’t just a dream, it’s a necessity. Staying informed about the latest discussions and interests is not only advantageous, it’s vital. […]
What is the Dark Funnel ?
In B2B marketing, understanding the customer journey is crucial.However, traditional marketing models often fail to capture the full list of a buyer’s interactions with a brand. Because most of them occur outside of the brand’s scope.Enter the dark funnel. Most of a prospect’s journey nowadays comes from untraced touch points and engagements. They influence their […]
Comment transformer les mentions en pistes sur LinkedIn
Avec plus de 130 millions d'utilisateurs actifs quotidiens (DAU), Linkedin est une mine d'or pour les prospects B2B. Mais cibler la bonne personne au bon moment reste un défi pour la génération de leads sur le réseau social. L'écoute sociale et le buska peuvent vous aider à cibler les prospects qui mentionnent des sujets ou des marques spécifiques (les vôtres ou celles de vos concurrents) pour [...]
Qu'est-ce que la vente sociale ?
Oubliez tout ce que vous savez sur la génération de leads. La vente sociale est la nouvelle arme de prédilection. Les stratégies de sensibilisation et les stratégies sociales entrent dans une nouvelle phase. Oubliez l'ancienne méthode des appels à froid et des courriels impersonnels. Désormais, il s'agit de s'engager là où se déroulent les conversations, c'est-à-dire dans les réseaux sociaux. Mais qu'est-ce que la vente sociale ? Qu'est-ce que la vente sociale ? La vente sociale [...]
Obtenir plus de prospects avec Social Intent
Imaginez un monde où chaque tweet, like ou partage ouvre la porte à des histoires de clients potentiels qui n'attendent que d'être découverts. L'intention sociale est l'atout qui vous permettra d'accéder à ces clients. Nous vous montrerons comment obtenir plus de prospects grâce aux données d'intention sociale dans le cadre de stratégies d'approche créatives. Comprendre la puissance de l'intention sociale [...]