LinkedIn has become an essential platform for both professional networking and content marketing. With over 1 Billion users, it provides unparalleled access to your target audience.However, not every posting is equal. Research shows the time of day and day of the week you publish directly correlates to higher engagement. That’s why it is important to […]
Can social listening help to find leads ?
Lead generation has become increasingly difficult. Traditional techniques such as cold calling and mass emailing are losing their impact as consumers grow more selective, and providers become more severe.Outreach experts and Lead Generation agencies look for innovative ways to stay ahead and find qualified leads. Social listening is a new strategy that is gaining significant […]
Identify buying intent leads on LinkedIn
LinkedIn offers many sales opportunities waiting to be discovered. As a sales leader or CEO, you know the value of quality leads – but how do you track those most ready to make a purchase? We’ll share how you can Identify buying intent leads on LinkedIn. Why Focus on LinkedIn? With over 1 billion users, […]
What is the Dark Funnel ?
In B2B marketing, understanding the customer journey is crucial.However, traditional marketing models often fail to capture the full list of a buyer’s interactions with a brand. Because most of them occur outside of the brand’s scope.Enter the dark funnel. Most of a prospect’s journey nowadays comes from untraced touch points and engagements. They influence their […]
How to turn mentions to leads on LinkedIn
With over 130 Million Daily Active Users (DAU) , Linkedin is a goldmine for B2B Leads. But targeting the right person at the right time remains a challenge for Lead Generation on the social network. Social listening and buska can help you target prospects that mention specific topics or brands (yours or your competitors’) to […]
What is social selling ?
Forget everything you know about lead generation. Social Selling is the new weapon of choice.Outreach and social strategies are entering a new phase. Forget the old playbook of cold calls and impersonal emails. Now, it’s about engaging where the conversations are happening—in social networks. But what is social selling? What is Social Selling Social selling […]
Get more leads with Social Intent
Picture this: a world where every tweet, like, or share opens doors to stories of potential customers waiting to be discovered. Social intent is the asset that will give you access to those customers.We’ll show you how to get more leads with social intent data for creative outreach strategies. Understand the Power of Social Intent […]