Introduction: To grow a business, knowing your opponents’ moves is crucial. That’s where competitive analysis comes in. It’s like having a roadmap in a treasure hunt, showing you where to go and what traps to avoid. Understanding what your competitors are doing and what they are up to helps you strategize better and stay ahead […]
How AI boosts Social Listening tools
Social media platforms burgeon with user-generated content every second. Social listening tools like buska will track and gather mentions across the board. But businesses now face the colossal task of mining valuable insights from vast amounts of mentions.That’s where Artificial Intelligence (AI) comes in handy to simplify the process.We’ll share how AI boosts Social Listening tools to […]
7 benefits of Social Listening for Growth Managers
Social listening is the process of analyzing online conversations about your brand, your competitors, and your industry to find out more about your audience. It will help you boost your growth strategy by providing you with valuable insights and data. And it will give you access to potential leads interested in your solution.In this article, […]
3 ways to boost R.O.I. from marketing spend with social listening
Introduction: For growth managers, maximizing ROI from marketing spend is one of the top priorities. However, with constrained budgets and more competitive industries, getting the best returns is more challenging than ever. The temptation can be to just throw more money at campaigns in hopes of driving results. But there is a smarter approach – […]
17 key metrics every Growth Manager should know
Introduction: Metrics are the lifeblood of any growth strategy. They provide concrete data to assess what’s working, what needs improvement, and where to focus time and resources. However, with an endless sea of possible metrics to track, it’s easy for growth teams to become overwhelmed or miss tracking some of the most important KPIs.In this […]
The importance of social listening : the North Face Jacket
In the fast growing world of digital marketing, social listening is becoming pivotal for building and maintaining brand reputation. In November, the “Stanley Mug” Tik Tok video became the best advertising campaign ever for the company. And the recent response of The North Face to a customer complaint on TikTok is another example of how effective social […]
10 Strategies to boost your Startup’s Online Reputation
In today’s world, a startup’s online reputation can significantly impact its success.Understanding how to effectively manage and improve this online presence is crucial. Here are 10 ways to make sure your startup builds a strong reputation: 1. Establish a strong Social Media presence Choose platforms that are relevant to your audience.Post consistently.Post content that adds value. […]
Leverage trending Hashtags for Marketing
#Hashtags are crucial in boosting social media engagement.You must learn how to leverage trending hashtags for marketing if you want to boost your brand visibility for free. Hashtags are not just symbols; they’re tools to master Instagram, Twitter, and Facebook marketing.‘Trending hashtags’ are the champions, taking posts into the viral content orbit.For a business, understanding these […]
Leverage Social Listening on Reddit
One key to staying ahead lies in understanding your audience. Reddit is a hub of unfiltered customer insights from tech enthusiasts. With 430 Million active users, it is a unique opportunity for your brand to build relationships with highly engaged users.With the proper tools and approach, you can leverage social listening on Reddit for your startup on […]
Social Listening for Lead Generation
In today’s digital era, acquiring clients has undergone a revolutionary transformation.The advent of social media is slowly moving businesses away from conventional marketing methods like cold calling or print advertising.At the forefront of this change is social listening for lead generation. Far more than simple monitoring of social networks, this approach mixes a nuanced understanding […]